An active management tool
Internal communication is the glue that binds organizations / businesses together. Clear communication from management creates an efficient company with loyal and dedicated employees moving towards common goals.
Internal communication is often reduced to a necessary task in daily life. Many overlook the fact that internal communication is a discipline on equal footing with, for example, external communication and media management. With today’s media image, internal communication must be handled professionally and considered carefully, as everything is just a click of a mouse away from become external communication.
Crosstown analyzes how and through which channels communication should be conveyed in order to reach the target group. We are responsible for the process from strategic development to the finished product, including the design and production of magazines, newsletters, e-magazines or Web TV. We design tailor made training programs that prepare management and middle management on how to communicate changes to employees.